"Messing with ads in subways is becoming an artform, but this "Photoshopping" of ads in Berlin takes things to the next level by creating a Photoshop interface with stickers. This is pitch-perfect adbusting right here."
--Gizmodo, Jan. 13
(The above picture is of a vandalized poster in a Berlin subway. Click on the Gizmodo link to see more pictures.)
I have a certain affinity for well-done mashed-up music and mashed-up subway art, and I think this is a pretty clever stunt. If it was done in a magazine or as a picture on the Internet I'd probably find it more boring, since it's easy to drag-and-drop the different elements on a digital screen for the sake of social commentary. (We all already know these pictures are 'shopped...)
But the fact that the artists got large-scale reproductions of Photoshop windows and physically pasted them on to posters - that shows ingenuity, that's kind of interesting.
Sunday, January 25, 2009
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