Sunday, January 25, 2009

Photoshopped Pics, Meet Photoshop Interface

"Messing with ads in subways is becoming an artform, but this "Photoshopping" of ads in Berlin takes things to the next level by creating a Photoshop interface with stickers. This is pitch-perfect adbusting right here."
--Gizmodo, Jan. 13

(The above picture is of a vandalized poster in a Berlin subway. Click on the Gizmodo link to see more pictures.)

I have a certain affinity for well-done mashed-up music and mashed-up subway art, and I think this is a pretty clever stunt. If it was done in a magazine or as a picture on the Internet I'd probably find it more boring, since it's easy to drag-and-drop the different elements on a digital screen for the sake of social commentary. (We all already know these pictures are 'shopped...)

But the fact that the artists got large-scale reproductions of Photoshop windows and physically pasted them on to posters - that shows ingenuity, that's kind of interesting.

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